Hero ¡Mi Fruta! Banana, Strawberry and Apple

Hero ¡Mi Fruta! is a popular fruit purée pouch designed for children. The Hero brand was originally founded in Lenzburg, Switzerland, in 1886 by Gustav Henckell and Gustav Zeiler. It has since grown into a global leader in the infant nutrition and fruit processing categories.

While the brand has Swiss roots, Hero España was established in 1922 in Alcantarilla, Murcia, where it maintains a massive production facility. This specific product is primarily manufactured in Spain to serve the Iberian and Mediterranean markets. The brand remains under the ownership of the Hero Group, a privately held international food company headquartered in Switzerland, which continues to emphasize natural ingredients and sustainable production for its baby food lines.