Best Friend pet supplies

Best Friend is a well-established Nordic brand specializing in high-quality pet food, snacks, and accessories. Originally founded in Finland, the brand has grown to become a leading player in the pet care industry across the Nordic region, including Sweden, Denmark, and Norway. Its product range is extensive, covering everything from nutritional treats to grooming tools and toys for cats, dogs, and small animals.

The global operations of the brand involve decentralized production to ensure efficiency and variety. While the brand maintains a strong Nordic identity through its research and development based in Finland, manufacturing takes place in multiple locations worldwide depending on the specific product category. Today, the brand is owned by the Best Friend Group, which is part of the Finnish cooperative conglomerate SOK (Suomen Osuuskauppojen Keskuskunta), ensuring deep-rooted local expertise and large-scale distribution capabilities.