Kleenex Viva Paper Towel

Viva is a well-known brand of paper towels particularly recognized for its 'cloth-like' texture and high absorption capabilities via 3D ripple technology. In the Australian market, Viva is positioned under the Kleenex umbrella, a brand that has become synonymous with facial tissues and paper products globally.

The product shown is manufactured in Australia, as indicated by the 'Made in Australia' logo on the packaging. The brand's parentage traces back to the Kimberly-Clark Corporation, which pioneered many paper-based health and hygiene products in the early 20th century.

Today, the brand is owned and managed by Kimberly-Clark, a multinational personal care corporation headquartered in the United States. In the Australian and New Zealand markets, these products are managed by its local subsidiary, Kimberly-Clark Australia, which operates significant manufacturing facilities in South Australia to supply the domestic market.