WhiteDay wet wipes

WhiteDay is a personal hygiene brand primarily known for its range of wet wipes and sanitary products. The brand is designed for international export, featuring multilingual packaging that includes Italian, Greek, Polish, Bulgarian, and Arabic, indicating a broad distribution network across Europe and the Middle East. The products are manufactured in Turkey, which is a major global hub for the production of non-woven textiles and personal care essentials.

The brand is owned by the Turkish company Arsan Kimya, a significant player in the hygiene chemicals industry. Arsan Kimya operates out of Istanbul and specializes in private label manufacturing as well as its own proprietary brands like WhiteDay and Ultra Compact. The company is recognized for its ISO-certified manufacturing processes and its ability to produce alcohol-free, paraben-free, and pH-balanced formulas that cater to modern consumer safety standards in the cosmetics and personal care sectors.