Starbucks Espresso Roast coffee capsule

The Starbucks Espresso Roast coffee capsule for Nespresso systems is a premium coffee product co-managed by two global giants. While the Starbucks brand originated in Seattle, Washington, USA, in 1971, the distribution and manufacturing of its consumer-packaged coffee products follow a strategic alliance.

In 2018, Nestlé and Starbucks formed a Global Coffee Alliance, granting Nestlé the perpetual rights to market Starbucks consumer and foodservice products globally, outside of Starbucks coffee houses. These specific aluminum capsules are primarily manufactured in Switzerland at Nestlé's specialized facilities, ensuring consistency with Nespresso's brewing technology. The brand remains under the ultimate heritage of Starbucks Corp, but its retail presence is powered by Nestlé's global supply chain.