Made O'Meter
Discover where a brand or product originates
Pepsodent is an iconic brand in the oral hygiene sector, recognized globally for its long-standing presence in dental care. While the brand originated in the United States in 1915, it has since become a household name across Europe and Asia. The White Now series is specifically designed for aesthetic enhancement alongside dental protection, utilizing Blue Light technology for temporary whitening effects.
Ownership of the brand is currently split based on geographical regions. In many global markets, including Finland where this product was photographed, the brand is owned and operated by Unilever. However, in the North American market, Church & Dwight holds the rights. The manufacturing for the European market often takes place in France, reflecting a centralized supply chain for the region. Unilever, a British multinational, continues to innovate under the Pepsodent line to maintain its position as a leading oral care provider.
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