Maizena Jævner Lys

Maizena is a world-renowned brand primarily recognized for its cornstarch products. The brand originated in the United States in the mid-19th century, specifically through the efforts of the Kingsford family, who developed a refined process for extracting starch from corn in Glen Cove, New York. Over the decades, the name 'Maizena' became synonymous with culinary excellence and gluten-free thickening solutions across the globe.

Today, the brand is owned by the British multinational consumer goods company Unilever. While its origins are American, the brand was acquired during Unilever's expansion into the food and beverage industry. Manufacturing for Maizena products now takes place in multiple locations worldwide, tailoring production to local market needs such as the Nordic region as seen on this packaging. The brand continues to be a staple in kitchens for thickening sauces, soups, and desserts without altering the flavor profile of the dish.