Rexona Biorythm anti-perspirant

Rexona is one of the world's leading deodorant and anti-perspirant brands, recognized for its iconic 'tick' logo. The brand was originally developed in Australia in 1908 by Mrs. Alice Sheffer, a talented physician, and her husband. It quickly became a household name due to its innovative formula that focused on effective personal hygiene and sweat protection.

Throughout its history, Rexona has evolved through various corporate mergers, eventually becoming a cornerstone brand of the British multinational giant Unilever. Depending on the global region, the brand is marketed under different names, such as Sure in the United Kingdom and Ireland, Degree in North America, and Rexena in Japan, yet it maintains the same core identity and reputation for high-performance protection. Manufacturing occurs in numerous strategic locations across the globe, including significant production facilities in the United Kingdom, Brazil, and various countries across Asia and Europe to serve local markets efficiently.