Bosque Verde cleaning products

Bosque Verde is one of the most prominent private label brands in Spain, exclusively distributed by the supermarket giant Mercadona. Launched as part of Mercadona's 'Always Low Prices' strategy, the brand focuses on household cleaning and home care solutions, ranging from laundry detergents and fabric softeners to air fresheners and kitchen cleaners.

While Mercadona owns the brand, it does not manufacture the products itself. Instead, it utilizes a network of 'totaler' suppliers (formerly known as integrated suppliers) who produce the goods under strict quality and cost specifications. Major Spanish companies like Inquiba (based in Badajoz) and Persán (based in Seville) have historically been key manufacturers, though Mercadona has expanded its supplier base to include specialists like Henkel, Procter & Gamble, and the Ubesol Group to ensure a diverse and innovative product range. Most manufacturing remains rooted in Spanish territory to optimize logistics and support local industry.