illy Classico Coffee

The image showcases a kitchen shelf containing various pantry items, most notably the prominent illy Classico ground coffee tins. Founded in 1933 by Francesco Illy in Trieste, Italy, the brand has remained a cornerstone of Italian coffee culture. The iconic silver and red tins are produced at the company's central manufacturing facility in Trieste, which supplies coffee to over 140 countries worldwide.

Ownership of the brand remains largely within the Illy family via their holding company, Gruppo Illy. In 2021, the brand took a significant step by selling a minority stake (approximately 20%) to Rhone Capital to fuel further expansion, particularly in the North American market. Despite this investment, the Illy family maintains control over the brand's strategic direction and commitment to its high-end Arabica-only blend legacy.