OFF! Family insect repellent

OFF! is a world-renowned brand of insect repellent that originated in the United States. It was launched in 1957 by S. C. Johnson & Son, a family-owned company known for its household cleaning and chemical products. The brand quickly became a global leader in the pest control category, offering protection against mosquitoes, flies, and other biting insects through various formulas like lotions and sprays.

In Brazil, OFF! is manufactured locally by the Brazilian subsidiary of S. C. Johnson to meet the high demand of the regional market, which frequently faces tropical insect challenges. The brand remains under the ultimate ownership of the S. C. Johnson family, who have maintained private control of the company for over five generations. Headquartered in Racine, Wisconsin, the parent company continues to manage OFF! as a flagship brand within its pest control portfolio.