Bison apparel

Bison is a well-known Danish menswear brand that specializes in high-quality sportswear and casual apparel. Founded in 1961, the brand has established a long-standing reputation for durable, classic designs tailored for the modern man. Their collections often include everything from knitwear and shirts to specialized outdoor jackets.

The brand is part of the PWT Group, one of Scandinavia's leading men's fashion companies. While the design and heritage are rooted in Denmark, production takes place across a network of global suppliers, predominantly in Europe and Asia, to maintain a balance between craftsmanship and efficiency. This allows Bison to offer a wide range of authentic sportswear that remains loyal to its 1961 origins while adapting to contemporary fashion trends.