Optimel Vezels Yoghurt Aardbei Bosbes

Optimel is a widely recognized Dutch dairy brand specializing in fat-free and no-added-sugar products. The specific product shown is a fiber-rich yogurt flavored with strawberry and blueberry. Optimel was developed by Friesland Foods, which later merged to become one of the world's largest dairy cooperatives.

Today, the brand is owned and managed by FrieslandCampina, a Dutch multinational cooperative. The majority of Optimel's production occurs in the Netherlands, utilizing milk supplied by the cooperative's member farmers. It remains a staple in the Dutch healthy-living dairy segment, emphasizing nutritional balance without compromising on taste.