Chip potato chips

Chip, also known as 'The Chip' or 'Chip-Chip', is a prominent brand of potato chips originating from Israel. It has long been a staple in the Israeli savory snack market, known for its classic salted variety and variety of regional flavors. The brand's history is deeply rooted in the local food industry, representing a significant portion of the domestic crispy snack sector.

Currently, the brand is manufactured and marketed by the Strauss Group, one of Israel's largest food product manufacturers. While the brand was originally part of the Elite company, the subsequent merger with Strauss formed the Strauss-Elite conglomerate, leading to the current ownership structure. The production facilities are primarily located in Israel, ensuring high local availability and catering to specific dietary standards like Kosher certification.