Made O'Meter
Discover where a brand or product originates
Vital Proteins is a leading lifestyle brand known for its collagen-based nutritional products. Founded in 2013 by Kurt Seidensticker in Chicago, the brand quickly rose to prominence by promoting the health and wellness benefits of bovine and marine collagen. The product shown—Bovine Collagen Peptides—is a flagship offering designed for joint, skin, and hair support.
In 2020, the brand reached a significant milestone when a majority stake was acquired by Nestlé Health Science, a subsidiary of the global Swiss conglomerate Nestlé. This partnership facilitated international expansion, including its availability in the Canadian market with bilingual labeling as seen in the image. Manufacturing primarily occurs in Nestlé's state-of-the-art facilities in the United States, though global supply chains are utilized for broad distribution. Today, the brand remains a dominant force in the global wellness industry under the stewardship of Nestlé's health-focused division.
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