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Vita D'or is a private label brand primarily associated with the German discount supermarket chain Lidl. The product shown is Peanut Oil (Arachideolie / Huile d'arachide), which is a common cooking oil known for its high smoke point and neutral flavor.
Because Vita D'or is a house brand, it does not have a single manufacturing location; Lidl sources its oils from various large-scale refineries across Europe and globally depending on the specific region where the product is sold. The brand was established by Lidl to provide high-quality kitchen essentials at a lower price point compared to name-brand competitors. Ownership remains securely within the Schwarz Group, one of the world's largest retail groups.
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