Freja Chicken Bone Broth

Freja is a British brand established in 2020 by Jess and Ed Armitage, focusing on high-quality bone broths made with natural ingredients. The brand was inspired by the Scandinavian slow-living and healthy nutrition philosophies, which reflected in its Nordic-sounding name.

While the brand is headquartered in the United Kingdom, its production is centered in Norway. This location was chosen specifically to leverage Norway's high welfare and environmental standards, as well as access to sustainably sourced raw materials. The brand prides itself on using grass-fed cattle and organic chickens, simmered for up to 24 hours to extract maximum nutrients and collagen.

Today, Freja remains an independent, founder-led company. It has successfully positioned itself as a premium health food brand, winning awards such as the Great Taste Award and expanding rapidly across major UK retailers. The ownership structure is primarily held by the original founders through their UK-based corporate entity.