ABC Soy Sauce

ABC is an iconic Indonesian brand best known for its range of sauces, particularly Kecap Manis (sweet soy sauce). The brand was established in 1975 by Chu Sam Yak (Chandra Djojonegoro) and Chu Sok Sam under the company PT ABC Central Food. It quickly became a household name in Southeast Asia due to its authentic flavor profiles and high-quality ingredients.

Today, the brand is part of the global portfolio of Kraft Heinz, following a significant acquisition that integrated the Indonesian favorite into one of the world's largest food and beverage organizations. While the heart of its production remains in Indonesia to serve the domestic market and export demand, the product is distributed globally and, in some cases, bottled or packaged through various regional facilities to meet international standards. The brand continues to represent the rich culinary heritage of Indonesia while benefiting from the global supply chain and distribution networks of its parent company.