Made O'Meter
Discover where a brand or product originates
Nuts is a popular European chocolate bar known for its combination of whole hazelnuts, caramel, and nougat, all coated in milk chocolate. The brand was originally launched in the 1950s by Rowntree's, a historic British confectionery company based in York. Over the decades, it became a staple in the European snack market, particularly in countries like the Netherlands and Germany.
Following Nestlé's acquisition of Rowntree Mackintosh in 1988, Nuts became part of the Swiss conglomerate's extensive global portfolio. Today, the product is manufactured in various European facilities, most notably in the Nestlé factory in Elst, Netherlands. As we look towards 2026 and beyond, Nuts remains a key heritage brand for Nestlé, maintaining its distinct identity as a hazelnut-forward snack while benefiting from Nestlé's global distribution and sustainable sourcing initiatives for cocoa and nuts.
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