L'Oreal Professionnel Blondifier Cool shampoo

L'Oreal Professionnel is a flagship brand with a rich history dating back to 1909 when it was founded in Paris, France. The brand specifically caters to the salon industry, focusing on advanced hair care technologies. The Blondifier Cool shampoo is part of the 'Serie Expert' range, designed for neutralizing yellow tones in blonde or highlighted hair.

Today, the brand is owned by the L'Oreal Group, the world's largest cosmetics company. While based in France, the production for European markets like the Netherlands is primarily handled at their specialized haircare factory in Burgos, Spain. The L'Oreal Group is a publicly traded company with the Bettencourt Meyers family and Nestle as significant shareholders, maintaining its headquarters in Clichy, France.