Imperial Vanilla Sugar

Imperial is a staple brand in Belgian kitchens, widely recognized for its high-quality baking products such as vanilla sugar, pudding powders, and baking mixes. The brand has a deep heritage in Belgium, where it was established and has remained a household favorite for generations. Its products are primarily manufactured in Belgium, specifically in the Puurs-Sint-Amands region, ensuring a connection to its local roots.

The brand is currently owned by Continental Foods, which itself became part of the Spanish multinational group GBfoods in 2019. This acquisition by GBfoods brought several traditional European brands under one umbrella, focusing on culinary products that emphasize local flavors. Today, Imperial operates as a key part of the GBfoods portfolio, maintaining its traditional Belgian identity while benefiting from the extensive distribution network of its international parent company.