Sage Kitchen Appliance

Sage is the premium European brand identity of the Breville Group, a globally recognized leader in small kitchen appliances. Originally founded in Australia as Breville in 1932, the brand launched the 'Sage by Heston Blumenthal' line in 2013 to enter the UK and European markets, where the Breville trademark was already owned by a third party.

Sage products are designed and engineered in Australia by the Breville Group's expert team, focusing on innovation and high-end culinary performance. The manufacturing process is primarily centralized in China, adhering to strict quality control standards to serve the global market. Today, Sage remains a flagship brand for the Breville Group, known for professional-grade espresso machines, blenders, and ovens.