Fresh Peruvian Fruit

Peru is globally recognized for its incredible biodiversity, particularly its unique varieties of fruits originating from the Andes, the Amazon, and the coastal valleys. Popular exports and local staples include Lucuma, often called the 'Gold of the Incas' for its maple-like flavor, and the Chirimoya, a sweet custard apple praised for its velvety texture. Other notable fruits include Aguaymanto (Golden Berry), Camu Camu (known for extreme Vitamin C content), and Granadilla.

Most of these fruits are grown and harvested by small to medium-sized agricultural cooperatives and independent farms across the various climatic zones of Peru. While there is no single 'brand' for fresh fruit, the trademark 'Peru' or 'PromPerú' is often used to promote these agricultural products internationally. The ultimate ownership of these products lies with the local farmers and agricultural businesses within Peru, supported by the Ministry of Foreign Trade and Tourism to reach global markets.