Swisse Ultiboost Vitamin D

Swisse is one of Australia's most prominent wellness and supplement brands, established in Melbourne in the late 1960s. The brand initially focused on natural organic bakeries and herbal tablets before expanding into a global leader in the multivitamin segment. Today, it is particularly well-known for its Ultiboost range, which includes targeted supplements like Vitamin D for bone and immune health.

While the brand maintains its headquarters and primary manufacturing operations in Australia, its ownership transitioned to international hands in the mid-2010s. Swisse was acquired by the Hong Kong-listed company Health and Happiness (H&H) Global Group. This move facilitated massive expansion into Asian markets, particularly China, where Swisse has become a top-tier vitamin brand. Despite the foreign ownership, the brand continues to market itself as a premium Australian product, emphasizing its heritage of scientific evidence and natural ingredients.