Beauty of Joseon Revive Eye Serum: Ginseng + Retinal

Beauty of Joseon is a prominent South Korean skincare brand that draws heavy inspiration from 'Hanbang,' the traditional Korean herbal medicine practiced during the Joseon Dynasty. The brand gained international acclaim by modernizing ancient beauty secrets found in the 'Gyuhap Chongseo,' utilizing ingredients like ginseng, honey, and rice water to cater to modern skin concerns. Their Revive Eye Serum is specifically formulated with ginseng root extract and retinal to address fine lines and improve skin elasticity.

The manufacturing process is centered entirely in South Korea, leveraging the country's advanced cosmetic R&D facilities. The brand is owned by Sumin Co., Ltd., a Seoul-based beauty company that has successfully navigated the global 'K-Beauty' wave. Beauty of Joseon emphasizes clean, effective formulations, making it a staple for consumers worldwide who value the intersection of traditional wisdom and contemporary dermatological science.