Auchan Pañuelos Extra Suaves

Auchan Extra Soft Tissues (Pañuelos Extra Suaves) are a staple hygiene product offered by the international retail giant Auchan. These tissues feature a 4-layer (4 capas) design, emphasizing softness and durability for personal care use. The brand is synonymous with high-value private label goods and is a common sight in supermarket aisles across Europe.

The brand originated in France in 1961, established by Gérard Mulliez in Roubaix. Over subsequent decades, Auchan expanded its footprint globally, becoming a leader in the hypermarket industry. While the brand is French, most of these specific paper products for the Spanish market are manufactured locally or regionally to reduce logistics costs, often involving paper mills in Spain or neighboring Italy and France.

Ownership remains with the Mulliez Family Association (Association Familiale Mulliez), which controls Auchan Holding. The group continues to operate as one of the world's largest food and non-food retailers, with its headquarters centrally located in Croix, France. In Spain, the brand is widely recognized through its Alcampo subsidiary.