Ryvita Wholegrain Crackerbread

Ryvita is a classic British brand that has become a staple in the healthy snacking and crispbread market. Founded in 1925 by John Edwin Garrat, the brand was built on the popularity of rye crispbreads, which were marketed for their nutritional benefits and long shelf life.

The brand has seen several ownership changes over its long history. It was famously under the ownership of George Weston's Associated British Foods (ABF) starting in the 1940s. Today, Ryvita remains a primary asset within the Associated British Foods portfolio, and its products are widely recognized for using simple ingredients and whole grains.

Manufacturing takes place predominantly at the flagship Ryvita bakery in Poole, Dorset, which has been the home of the brand for nearly a century. The production process involves milling the grain and baking at high temperatures to achieve the signature light, airy texture of the Crackerbread range.