Jumbo Original Afwasmiddel

Jumbo Original Afwasmiddel is a private label dishwashing liquid produced for Jumbo Supermarkten, one of the leading supermarket chains in the Netherlands. The product is designed to provide a clean and fragrant result for manual dishwashing. As a house brand product, it is primarily manufactured within the European Union, specifically in the Netherlands, to ensure efficient supply chain logistics for the Dutch and Belgian markets.

Jumbo Supermarkten was founded in Veghel by the Van Eerd family. The brand has grown from a local wholesaler to a massive retail empire, remaining under the private ownership of the Van Eerd family via Jumbo Groep Holding BV. This ownership structure allows the company to maintain a strong focus on its 'Seven Certainties' customer service philosophy while producing high-quality private label alternatives to global brands.