Maribel Arándanos Mirtilo jam

Maribel is a private label brand primarily associated with the German discount retailer Lidl. The product shown is a high-quality fruit preserve (confitura extra) typically sold across European markets. While the brand is managed by Lidl, the actual manufacturing is often outsourced to various specialized food processing companies located throughout Europe, including Germany, Spain, and Italy, depending on the specific fruit type and regional supply chain. Ownership rests entirely with the Schwarz Group, which operates the Lidl and Kaufland chains, maintaining a strategy of providing store-brand alternatives that compete with major international food labels.