JAB Holding Company

JAB Holding Company is a privately held conglomerate headquartered in Luxembourg, known for its massive portfolio of consumer brands primarily in the coffee, pet care, and luxury fashion sectors. Originally stemming from the German chemical company Benckiser, the firm has evolved into a global powerhouse that manages the wealth of the Reimann family.

Today, JAB is a dominant force in the global beverage and food industry, owning or holding significant stakes in iconic names such as Keurig Dr Pepper, JDE Peet's, and Krispy Kreme. Its focus on specialized consumer platforms has led to wide manufacturing distribution across North America, Europe, and Asia, depending on the specific product line. Through its strategic acquisitions, JAB has transformed from a family office into one of the world's most influential investment firms specializing in long-term brand building and operational excellence.