Naturli' Plant-based Product

Founded in 1988, Naturli' Foods is a pioneering Danish brand that led the way in plant-based nutrition long before it became a global trend. Originally starting with milk alternatives like soy and almond milk, the brand's mission was to provide sustainable, plant-based options that did not compromise on taste or texture. Today, Naturli' is a market leader in Scandinavia and has expanded its footprint across Europe, North America, and Australia.

The brand gained significant international recognition for its innovation in meat and butter alternatives, notably its 'Vegan Block' and plant-based minced meat. While the core research and development and a major portion of production remain in Denmark, the brand utilizes various manufacturing sites across Europe to support its scaling international distribution.

Since 2010, Naturli' has been part of the Dragsbæk group. The ultimate ownership lies with the Orkla Group, a major Norwegian conglomerate that acquired a majority stake in Dragsbæk. This acquisition has provided Naturli' with the financial backing and logistical infrastructure necessary to dominate the plant-based sector within the Nordics and beyond.