Made O'Meter
Discover where a brand or product originates
Oral-B is a globally recognized leader in oral hygiene, specifically famous for its innovation in the electric toothbrush market. The brand's journey began in California in 1950 when a periodontist named Robert W. Hutson designed and patented a new style of toothbrush. Over the decades, the brand evolved from manual brushes to high-tech electronic devices that use oscillating-rotating technology.
Today, Oral-B is a cornerstone brand within the Procter & Gamble portfolio. While the brand was born in the United States, a significant portion of its research and high-end manufacturing takes place in Germany, particularly following the merger with Braun’s electric toothbrush division. The Vitality series represents one of their most popular entry-level electric toothbrush models, known for its durability and cross-action brush heads.
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