ASICS running shoe

ASICS is a globally recognized Japanese sportswear brand best known for its high-performance running shoes. The distinctive 'Asics Stripes' logo, visible on the side of the shoe in the image, was first introduced in 1966. The brand's philosophy is rooted in the Latin phrase 'Anima Sana In Corpore Sano,' which translates to 'A Sound Mind in a Sound Body.

While the brand is headquartered in Japan, its manufacturing footprint is global. ASICS products are primarily manufactured in Southeast Asian nations, including Vietnam, Indonesia, and China, where the brand maintains sophisticated production facilities to meet international demand for their GEL technology and stability features. Ownership remains within the original corporate structure founded by Kihachiro Onitsuka, maintaining its heritage as a Japanese multinational corporation.