Action Dental Care Flossdraad

Action Dental Care refers to the oral hygiene product line specifically developed for Action, an international non-food discount retailer. This specific product is a waxed dental floss enriched with fluoride, designed for daily oral hygiene to remove plaque and food particles from between teeth.

Action, the parent company, was founded in Enkhuizen, the Netherlands, and has evolved from a single store into one of Europe's fastest-growing discount retailers. While most of their dental care products are designed and branded for the European market, the actual manufacturing typically takes place across various global locations, primarily in Asia (such as China or Vietnam), to maintain the low price point synonymous with the brand. Since 2011, the company has been under the ownership of British investment firm 3i Group, which oversees its massive expansion across numerous European territories.