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Made O'Meter

Discover where a brand or product originates

Baci Perugina chocolates

ownerNestlé S.A. (Switzerland)
originItaly
manufacturedPrimarily in Italy, but also produced in other locations

Baci Perugina is a world-renowned Italian chocolate brand that originated in Perugia, Italy, in 1922. The brand was created by Luisa Spagnoli and her husband, who founded the Perugina chocolate company. Famous for its hazelnut-topped dark chocolate pralines wrapped in 'love notes,' Baci has become a symbol of Italian affection and craftsmanship.

While the brand maintains its deep cultural roots in Italy, where the majority of production still takes place at the San Sisto factory in Perugia, it is now part of a global supply chain under the ownership of Nestlé. Nestlé acquired the Perugina brand in 1988, integrating it into its vast international confectionery portfolio while preserving the traditional Italian recipes and branding associated with the 'little masterpiece' slogan.

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