LU Mini Crackers Olive Oil & Oregano

LU is a legendary French biscuit manufacturer founded in Nantes in 1846 by Jean-Romain Lefèvre and Pauline-Isabelle Utile. The brand name 'LU' is famously derived from the initials of their surnames. Known globally for its diverse range of snacks, this specific product—LU Mini Crackers with Olive Oil and Oregano—represents the brand's expansion into savory snack varieties beyond its traditional sweet biscuits.

While LU remains a quintessentially French cultural icon, its production is now distributed across multiple manufacturing facilities within Europe to serve international markets. Ownership has evolved significantly over the decades; after being held by the Danone Group for a long period, the LU brand was acquired by Kraft Foods in 2007. Currently, LU is owned by Mondelēz International, one of the world's largest snack companies headquartered in the United States, which manages the brand's global distribution and innovation.