Kordaat Pilsener

Kordaat Pilsener is a private-label beer brand launched in 2018. It was specifically created for the Dutch supermarket chain Lidl to compete in the premium pilsner segment. The brand focuses on a rugged and accessible image, targeting consumers looking for quality beer at a competitive price point.

While the label identifies it as 'Gebrouwen in Holland' (Brewed in Holland), the product is brewed by Bavaria (Royal Swinkels) in Lieshout, Netherlands. This partnership allows Lidl to offer a high-volume, consistent pilsner brewed by one of the oldest and most prominent family-owned breweries in the country.

Today, the brand remains under the ownership and distribution of Lidl. It is an integral part of their beverage portfolio in the Netherlands, benefiting from Swinkels Family Brewers' extensive manufacturing capabilities while maintaining its status as a supermarket-exclusive label.