Amend Seca Sem Frizz Leave-In Finalizador

Amend is a prominent Brazilian premium hair care brand founded in 1994. It gained significant recognition for its innovative formulas, particularly its acid-based pH-balanced products and specialized treatment lines. The product shown, 'Seca Sem Frizz', is part of their 'Essencial' line, designed for users who want to avoid heat styling tools while maintaining smooth hair.

While the brand was originally independent and founded by André Cintra, it was acquired in 2024 by Viveo (Mafra Hospitalar), a major Brazilian healthcare and wellness ecosystem. The brand continues to manufacture its products primarily in Brazil, maintaining its position in the professional and premium retail hair care segments.