Avocados From Mexico Haas Avocado

Avocados From Mexico is a prominent brand representative of the Hass avocado industry, primarily sourced from the fertile volcanic soils of Michoacán, Mexico. The brand serves as the marketing arm for the Association of Avocado Exporting Producers and Packers of Mexico (APEAM) and the Mexican Avocado Importers Association (MABI). This unique collaboration ensures that retailers and consumers in the United States receive a year-round supply of high-quality avocados.

The manufacturing and production process is centered in Mexico, which is the world's leading producer of avocados. These fruits are grown, harvested, and packed under strict quality standards before being exported. The sticker on the fruit features the PLU code 4046, which is the international standard for small-sized Hass avocados.

Ownership of the brand is shared between two non-profit organizations that represent thousands of Mexican growers and several hundred U.S. importers. This partnership focuses on sustainable farming practices and robust supply chain logistics to maintain its position as a household name in North America. The brand is famously known for its high-profile advertising campaigns, including regular appearances during the Super Bowl.