wirkaufendeinauto.de (Auto1 Group) car buying service

Wirkaufendeinauto.de is a prominent digital platform specializing in the direct purchase of used cars from private sellers. Founded in 2012 by Christian Bertermann and Hakan Koç, the brand revolutionized the European used-car market by introducing a streamlined, data-driven valuation and sales process. The service operates by providing a free online initial assessment followed by a physical inspection at one of their numerous drop-off locations, after which a final purchase price is offered.

The brand is the primary consumer-facing arm of the AUTO1 Group, a massive automotive technology company headquartered in Berlin. While the headquarters and core operations are based in Germany, the brand operates under various local names across multiple European markets (such as Vendezvotrevoiture.fr in France or Noicompriamoauto.it in Italy). The company's business model relies on a massive scale of logistics and a digital inventory that services thousands of professional car dealers across the continent.

As of 2024 and beyond, the ultimate owner remains the publicly traded AUTO1 Group SE. The company has transformed from a domestic startup into a leading pan-European digital automotive platform, utilizing proprietary algorithms to determine market values. It is listed on the Frankfurt Stock Exchange and continues to be one of the largest automotive intermediaries in Europe.