Made O'Meter
Discover where a brand or product originates
SiSi is a iconic Dutch fruit drink brand that has been a staple in the Netherlands since its inception. Originally known for its carbonated orange drinks, the brand evolved significantly under the ownership of Vrumona. The 'No Bubbles' line, featured in the image, was specifically developed to cater to consumers looking for still, fruit-flavored refreshments without the carbonation of traditional sodas.
Today, SiSi is part of the Vrumona portfolio, based in Bunnik, Netherlands. Since 2024, Vrumona has been acquired and is now a subsidiary of the Danish brewing giant Royal Unibrew. While the brand maintains its distinct Dutch identity and is primarily produced at the Vrumona production facilities in the Netherlands, its strategic direction and overarching ownership are managed at a global level by Royal Unibrew. The product line emphasizes a 'Zero Sugar' formula to appeal to health-conscious markets.
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