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Piccini Memoro Italia is a flagship red wine blend created to represent the diverse viticultural heritage of Italy. Launched by the Piccini family, the wine is distinctive for being a multi-vintage blend that combines four different grape varieties from four different regions of Italy: Primitivo from Puglia, Montepulciano from Abruzzo, Nero d’Avola from Sicily, and Merlot from Veneto.
The brand is owned and operated by Tenute Piccini, a family-owned viticultural enterprise that was founded in 1882 by Angiolo Piccini. Over four generations, the company has transformed from a small estate in the Chianti region into one of the most significant and dynamic wine producers in Italy. Today, the Piccini family continues to manage the brand, with headquarters remaining in Tuscany, maintaining their position as an independent, family-run business that focuses on modern expressions of traditional Italian winemaking.
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