NaturaSì Medjoul Dates

These Medjoul dates are marketed under the NaturaSì brand, Italy's leading organic supermarket chain. The product specifically originates from three multi-ethnic and supportive agricultural communities located in the Negev desert near Eilat. This particular initiative is part of a social solidarity project where a portion of the proceeds (4%) is donated to the NGO EMERGENCY to support humanitarian efforts in Gaza.

The brand NaturaSì is a trademark of EcorNaturaSì SpA, a major Italian group dedicated to organic and biodynamic agriculture. While the brand is Italian, the cultivation and harvesting of these specific dates take place in Israel, showcasing a cross-border ethical sourcing model focused on sustainability and social responsibility.