Made O'Meter
Discover where a brand or product originates
The onn. Roku TV remote is a collaborative consumer electronics product. The hardware is branded under 'onn.', which is the private-label brand for electronics owned and sold by Walmart. This brand was created to provide budget-friendly alternatives to mainstream electronics. The software and interface platform within the device are powered by Roku, Inc., a pioneer in the streaming media industry based in California.
Manufacturing of onn. products typically takes place in China through various third-party original equipment manufacturers (OEMs). While the brand is strictly a retail label for Walmart, the integration of Roku’s specialized streaming technology requires a licensing partnership between the two companies. Consequently, ownership of the physical hardware belongs to Walmart Inc., while the intellectual property for the TV operating system belongs to Roku, Inc.
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