Alpine Hearing Protection

Alpine Hearing Protection is a leading global brand specializing in premium, reusable earplugs and earmuffs. Founded in 1994 by Bert van Beek and a dedicated founding team in the Netherlands, the brand was a pioneer in bringing filtered earplugs to the general consumer market. Originally starting with custom-made solutions for professionals, Alpine expanded its reach through patented innovations like the AlpineAcousticFilters™ and AlpineThermoShape™ material.

While the company maintains strong Dutch design and engineering roots, its products are distributed in over 65 countries. In June 2025, the brand underwent a significant ownership shift when Gimv, a prominent European investment company, acquired a majority stake from Vendis Capital. Today, the brand is managed under Alpine Nederland B.V. and continues to lead the market in both lifestyle and industrial hearing safety segments.