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Gut & Günstig Schlemmerfilet à la Bordelaise

ownerEDEKA Zentrale Stiftung & Co. KG (Germany)
originUSA
manufacturedGermany

Gut & Günstig is the prominent private label brand of EDEKA, Germany's largest supermarket corporation. Originally launched to provide a budget-friendly alternative to name brands, it has become a staple in German households. The Schlemmerfilet à la Bordelaise is a classic frozen fish dish consisting of white fish topped with a savory herb crust.

The product is manufactured within Germany for the domestic market, often utilizing fish sourced from sustainable fisheries as indicated by the MSC logo. As a private label, it is exclusively owned and distributed by the EDEKA Group, which operates as a cooperative. The brand represents the entry-level price point within EDEKA's tiered branding strategy, emphasizing affordability without compromising on the standard quality expected by German consumers.

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