Hubba Bubba chewing gum

Hubba Bubba is a famous brand of bubble gum originally introduced by the Wm. Wrigley Jr. Company in the United States in 1979. It was the first bubble gum that was marketed for being less sticky than traditional gums, allowing for easier cleanup and larger bubbles. The brand quickly became a global favorite for its soft texture and intense fruity flavors.

Today, Hubba Bubba is produced in several locations worldwide, including major facilities in Australia, the United States, and Europe, to satisfy international demand. The manufacturing sites follow strict quality standards to maintain the signature soft chew that the brand is known for.

In 2008, the Wm. Wrigley Jr. Company was acquired by Mars, Incorporated, a massive global confectionery and pet care company headquartered in McLean, Virginia. Mars remains the ultimate owner and continues to expand the Hubba Bubba lineup with various formats like tapes, chunks, and rolls.