Made O'Meter
Discover where a brand or product originates
Pams Free Range Eggs are a staple grocery item in New Zealand, recognized for their commitment to animal welfare standards. These eggs are sourced from farms where chickens are granted access to outdoor areas, adhering to free-range farming practices that allow for more natural behaviors compared to caged systems.
Pams is one of New Zealand’s most iconic and historical private-label brands, originally launched in 1937 during the Great Depression. The brand was established with the goal of providing high-quality, essential grocery items at accessible price points for families. Over the decades, it has grown to become the largest selling grocery brand in the country, covering thousands of products across virtually every supermarket category.
The brand is owned by Foodstuffs, a major New Zealand grocery cooperative. Foodstuffs operates as two regional cooperatives (North Island and South Island) that serve as the parent company for several prominent retail chains, including New World, PAK'nSAVE, and Four Square. As a locally-owned cooperative, the profits and operations remain focused within the New Zealand market, supporting a network of independent owner-operators across the nation.
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