Made O'Meter
Discover where a brand or product originates
OX is a well-known Brazilian hair care brand that has been a staple in the beauty market for decades. Originally recognized for its unique formulations containing essential oils and minerals, the brand gained popularity for providing salon-quality results within the mass market.
OX was originally created in Brazil by the company OX Cosméticos. Today, the brand is owned by Flora, a significant Brazilian consumer goods company that specializes in cosmetics, personal care, and household cleaning products. Flora itself is part of the J&F Investimentos group, one of Brazil's largest private conglomerates. The products are primarily manufactured within Brazil to serve the national and regional markets.
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