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L'Oréal Paris Elseve Longo dos Sonhos is a specialized hair care line designed to repair long, damaged hair. The brand originated in France under the world-renowned L'Oréal Group, which was founded by Eugène Schueller in 1909. For the Brazilian market, most Elseve products are manufactured locally in L'Oréal's large-scale production facilities in Brazil, though the brand operates globally. The L'Oréal Group remains the ultimate owner, maintaining its status as a global leader in the beauty and cosmetics industry with headquarters in Clichy, France. The 'Longo dos Sonhos' range specifically focuses on sealing split ends and strengthening the hair fiber using vegetable keratin and castor oil.
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